JOHOR BAHRU – Mah Sing Group Berhad (Mah Sing) today opened the doors to its new
Meridin East City Sales Gallery, where the Group showcased its largest township to-date to the public.
Located in Sierra Perdana (one of Mah Sing’s developments in Johor Bahru), guests at the new sales gallery were treated to an exclusive insight on the township concept by the township planner, as well as an introduction to the product details.
The event also saw the opening of registration for The Willows, which comprise double-storey link homes measuring 18’ x 65’ sq ft in Meridin East. The Willows is the first component to be previewed in the first precinct fondly named CasaEden in Meridin East.
At the opening ceremony, guests were treated to a host of activities including a live band performance; lion dance performance and a lucky draw session where exciting prizes were given away. In conjunction with Parents’ Day celebration, Mah Sing organised a Wish-A-Gift for your Fabulous Parents & Family Portrait Competition in celebration of those who attended the event with their family members.
Meridin East is Mah Sing’s fifth township in Johor and its largest township to-date, where it intends to tap into the Group’s expertise in township masterplaning. The freehold land has an estimated Gross Development Value (GDV) of RM5billion and measures approximately 1,313 acres. The township is strategically situated, fronting Jalan Kong Kong and Jalan Kota Masai, and easily accessed using the Senai-Desaru Highway, where the land is just 1km from the Cahaya Baru interchange.
Proposed infrastructure upgrades include the road widening of Jalan Kong Kong, the Johor-Singapore connection such as Rapid Transit System (RTS) and a third bridge from Desaru to Changi. Such upgrades will prompt further growth of the area, especially those related to ecotourism and agriculture which will benefit Meridin East.
Meridin East is designed with an emphasis on the sense of belonging, whereby the Group aims to create an emotion towards ‘a place to call home’. The design elements introduced in Meridin East will form an exciting community that will serve as a melting pot to kindle the memories of the residents as grow from generation to generation.
The township will feature a tapestry of lakes and river banks folded in a topography of greens which is a major cooling effect. This landscape feature will create an ideal corridor for a neighbourhood recreation area where both flora and fauna will also flourish. The streetscape such as pavements, intersections, signage and landscape will be designed to establishing a unique identity for the township. Collector roads within the township will be designed as wide boulevards with a central median, while residential streets are minimum 50 meters wide, designed as cul-de-sacs around the neighbourhood.
More information of Meridin East – www.meridin-east.com.my