Far East Organization (FEO) unveiled Far East SOHO, its latest brand encompassing SOHO residential and commercial properties in Singapore. In the same launch, iProperty.com Singapore had a sneak preview of The Scotts Tower. (TST is now open for preview.)

Though SOHO-style living is not new to the Singapore market, FEO hopes to redefine this urban lifestyle, and give room and power to property buyers to exhibit their personal style and creativity in their SOHO space.

Closely attuned to the changing lifestyle and housing demands in Singapore, Far East SOHO properties seek to appeal to homebuyers with the ability to personalize living space and create a 3-dimensional spatial haven for work-live-play.

To do this, all Far East SOHO developments will offer to urbanites: 

1. Strategic locations - easy and quick accessibility to the City
2. Excellent connectivity - broadband and transport connections to work and play
3. Flexible space - floor-to-ceiling heights of at least 3.4 meters, color palette options and a semi-white plan

"Buyers can expect a number of new stylish and distinctive Far East SOHO project launches in the months ahead. We are thrilled to have pushed the property envelope in achieving this significant milestone today. Our team will now endeavor to build on our SOHO equity with quality products that are synonymous with the best designs, locations, transportation connectivity and services offered. Indeed, home buyers can aspire to take on a brand new SOHO lifestyle where they are part of the new economy while enjoying the all in one living-working-playing concept offered by our SOHO projects," concluded Mr Chia Boon Kuah, CEO, Property Sales and Executive Director of Far East Organization.

Other SOHO projects previously launched by Far East Organization include: The Central above Clarke Quay MRT station, The Tennery at Woodlands Road and Choa Chu Kang junction, and The Cape on Amber Road.

A Sneak Preview of The Scotts Tower

Locating at 38 Scotts Road, the latest SOHO development by Far East Organization is The Scotts Tower (TST) which will be launching next week. This 31-storey development consists of 231 SOHO apartments – each with a built-in platform that you can customize into either a bedroom or a working space.

Conceptualised by UNStudio‘s co-founder and star architect Ben van BerkelThe Scotts Tower would have 128 units of 1-bedroom apartments (624-667 sq ft), 80 units of 2-bedroom apartments (807-904 sq ft), 20 units of 3-bedroom apartments (1,227-1,389 sq ft), and 3 units of 4-bedroom apartments (2,928-3,315 sq ft).

Facilities to help urbanites with their fast-paced lifestyles include:

  • Exclusive concierge services
  • Housekeeping and laundry assistance
  • Customized  storage solutions
  • Broadband connectivity
  • Wi-Fi enabled meeting pods
  • Private party deck on level 25
Want to see how the interior can look in a 1-bedroom or 2-bedroom unit? Head over to our Facebook page for a sneak preview.

The Scotts Tower is estimated to TOP in 2016.

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Related Categories: General, Private Residential

Tags: condo singapore, Far East Organization , Far East SOHO, FEO, new launch Singapore, new property development Singapore, Scotts Road, SOHO Singapore, studio apartment, The Cape, The Central, The Scotts Tower, The Tennery, TST


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