Knightsbridge, a new 83,000 sq ft luxury shopping destination is set to open its doors along with the five-star Grand Park Orchard hotel in the first half of 2010.

Located at the former Park Hotel Orchard site which is currently undergoing an S$80 million makeover, Knightsbridge is named after London’s most fashionable address.

According to Mr Allen Law, Director of Park Hotel Group, “The Knightsbridge branding is in line with our vision for Grand Park Orchard to become synonymous with fashion and luxury. Our unique concept and strategic location has attracted many sought-after international brands and we are confident that Grand Park Orchard is set to become an iconic landmark on Orchard Road.”

Mr Law added, “As a fashionable hotel and stylish retail destination located along Orchard Road, we will satisfy a niche market for discerning consumers. Be it the stylish hotel lobby, the metropolitan sky bar with its stunning pool, or Knightsbridge itself, Grand Park Orchard will be transformed into a fashion icon and the place to be seen.”

The Grand Park Orchard will be a flagship hotel of the Park Hotel Group. The hotel will have 309 luxurious rooms and suites, including Designer Suites.