Far East Organization introduced its new luxury development arm and brand “Inessence” today.

The Inessence developments will be located in the country’s prime locations. In Singapore, all Inessence projects are located on and around the Orchard Road. The intial series comprise Boulevard Vue, Alba, Skyline@Orchard Boulevard, and The Scotts Tower.

At the launch of the Skyline@ Orchard Boulevard today was Pritzker Prize winner Professor Fumihiko Maki. He is the master architect for the Inessence project.

The residences have a white plan concept which allows buyers flexibility and freedom in creating homes to their personal preference and taste.